Challenge Adobe offers volume-licensing programs for its desktop software. These programs are tailored to the needs of the company's large corporation, small business, educational institution, and government agency customers. Adobe asked BayCreative to develop a presentation for the sales channel that they could use to help customers select the right licensing option.
Click here to see slides from this presentation.
BayCreative Solution BayCreative worked with management at Adobe to develop the messaging for the licensing program. We also spoke with those in the sales channel to find out what approach would work best. Using this information, we developed a presentation that includes visual aids to help customers select the licensing option that best suits their needs. Adobe was extremely pleased with BayCreative's work, and has returned to us again and again for refinements to the presentation as the program itself evolves. We have also developed data sheets and online content to explain the licensing options.