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SEO site audit BayCreative will evaluate your site's existing content, optimization, and structure. The goal is to identify opportunities and site issues that might prevent proper or complete indexing of your site by search engine crawlers.
Competitive audit We will evaluate the sites of your top 2-3 competitors. The goal is to identify their strengths and weaknesses in order to develop a competitive SEO strategy for your site.
Develop an SEO action plan Based on site audits and your business's goals and objectives, BayCreative will develop an SEO plan with prioritized action items.
Optimize title tags, meta descriptions for home page, 2 other pages Title tags help with SEO, and when combined with meta descriptions, can drive clickthrough rates from search engine results pages. We'll work with you to develop the best title tag/meta description combinations for up to 3 of your site's pages.
Develop keyword glossary Through keyword research and discussions with you, BayCreative will develop a glossary of target keywords for each of your important landing pages. This glossary will then be used for any new and existing content.
Optimize site content By using the right keywords in the right places (such as your site's title tags, H1 tags, and alt text), BayCreative will help your site get found in relevant searches.
Coordinate SEO with Search Engine Marketing (SEM) and Pay-Per-Click (PPC) We will ensure that all landing pages used in PPC campaigns are optimized with the appropriate keywords for those campaigns.
Monitor site traffic/keyword analytics BayCreative will regularly monitor how your keywords are performing for your site and identify new keyword opportunities.
Identify ideal link partners Using sophisticated link research tools, we will identify link partners with the greatest potential to drive traffic to your site and elevate your pages in search engine rankings.
Register with top web directories BayCreative will identify the best web directories and ensure that your company is listed with them, to help build a community of keyword-optimized links back to your site.
Develop content for link partners BayCreative will use its editorial savvy to develop content (such as guest blog posts and contributed articles) for you to offer potential link partners.
Monitor link campaign metrics Through the use of your site analytics, we will monitor the quality and quantity of traffic being delivered to your site through link partners.
Develop optimized social media and off-site content SEO isn't just about optimizing your site. It's also about optimizing your company's content on YouTube, Facebook, Twitter, Wikipedia, Flickr, Google Places, and more. BayCreative will create new optimized content or optimize existing content to ensure you're getting full advantage from these opportunities.
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